Empik is contributing its selective perfume activity, including nine shops, to Sephora's Polish subsidiary in exchange for a minority stake in the capital of Sephora Polska.
Sephora will then have at its disposal a network of 40 shops in Poland.
Sephora, capitalizing on its success, is completing its geographical presence in Poland, principally in major town-centers, benefiting from the strong brand image of Empik, the oldest selective perfume retail chain in Poland.
Sephora Europe thus confirms its wish to develop its activities in a selective manner in markets with strong potential.
