Parlux Fragrances, Inc. announced that in a showing by invitation only, Parlux and Tourneau, the world's largest watch store, will introduce today the new and exciting Paris Hilton Limited Edition watch.
At the request of Ms. Hilton, the first watch created for her will be auctioned off to the highest bidder by Antiquorum Auction House for the benefit of Memorial Sloan Kettering for Breast Cancer Research.
Ilia Lekach, Chairman and CEO of Parlux, said, “I am very happy to be part of this charitable event, which allows us to introduce one of the finest time pieces ever created. This special white diamond-encrusted watch has been prepared with meticulous care and should serve as a source of considerable enjoyment for the wearer.”